Avoid That Awkward Initial Email!
It’s not uncommon for students today to prefer reaching out via email. After growing up in a technology-based world, it’s so much easier to email their professors or family instead of calling them. Therefore, it makes sense that, when making an initial contact to make their network bigger, a student would use email. If that is your preferred method of outreach, there are a few things to keep in mind.
First, it will be a lot less awkward for you if you know you are emailing the right person. It’s easier to feel comfortable reaching out to someone if you have a connection with them, such as being an alum. You can use the company website or LinkedIn to do your research. This will yield better results than just sending an email to companyname@company.com.
Second, don’t be afraid to be tactfully forward in your subject line. Don’t be too abrupt, like “Need advice ASAP!” or ”need an internship” ) in the subject line. Be specific. “College junior looking for advice for the Fashion field” is perfect.
Third, be formal. Use their title, and of course their last name, such as “Mr. Feeney” or “Ms. Matthews.” This will show the recipient your level of maturity and tact.
Fourth, give a little background information. Let them know about yourself professionally. Explain to them what your goals are. Ask, kindly, for specific advice. For example, “could you tell me more about what you were looking for when selecting a graduate school,” this is precise and not overwhelming for them to answer.
And fifth, tell the person you are emailing why you like them! This shows that you’ve done your research AND that there is something in particular they can offer you.
To learn more about these suggestions, check out USA Today College at : http://www.usatodayeducate.com/staging/index.php/career/5-tips-for-writing-a-great-networking-e-mail
ALBRIGHT ELCDC 